Towards transparency and privacy in the online advertising business

Talk at ANFO (Norway Advertisers Association) Seminar

Disseminating Partner: IMDEA

Type of disseminating activity: Talk

Target-profile / audience: Industry

Number of attendants: 300

Section of the project covered by dissemination: The overall vision of the project towards the creation of a transparent online advertising ecosystem

Overview of feedback received: The feedback was positive some of the companies in the audience were very interesting in the vision of TYPES.

Reason for choosing this particular event to disseminate the project: It allowed us to share the vision of TYPES with respect to transparency with members of the industry.

Integration with future exploitation plans: It allowed us to understand the position of several players in the online advertising ecosystem towards transparency

Relevant linkshttps://www.anfo.no/adtech-programmatisk1

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