Talk at ANFO (Norway Advertisers Association) Seminar
Disseminating Partner: IMDEA
Type of disseminating activity: Talk
Target-profile / audience: Industry
Number of attendants: 300
Section of the project covered by dissemination: The overall vision of the project towards the creation of a transparent online advertising ecosystem
Overview of feedback received: The feedback was positive some of the companies in the audience were very interesting in the vision of TYPES.
Reason for choosing this particular event to disseminate the project: It allowed us to share the vision of TYPES with respect to transparency with members of the industry.
Integration with future exploitation plans: It allowed us to understand the position of several players in the online advertising ecosystem towards transparency
Relevant links: https://www.anfo.no/adtech-programmatisk1