TYPES
Towards transparency and privacy in the online advertising business

MIT MEDIA LAB – UC3M RESEARCH ACTIVITIES PRESENTATION TO SCALABLE COOPERATION LAB AT MIT MEDIA LAB

Disseminating Partner: UNIVERSIDAD CARLOS III DE MADRID

Type of disseminating activity: Talk

Target-profile / audience: Scientific Community (Higher Education, Research)

Number of attendants: 15

Section of the project covered by dissemination: WP5 – Data Valuation Tools

Overview of feedback received: The purpose of the 3-day visit was to present the research activities carried out by UC3M at the MIT Media Lab Scalable Cooperation Lab in order to look for potential research collaborations. As part of the visit Ángel Cuevas and Rubén Cuevas made a presentation of their research activities in the context of TYPEs (on July, 26th), have face to face meetings with different members of the lab, incuding a meeting on July 27th with Iyad Rahwan head of the Scalable Cooperation lab. Overall, we received a very positive feedback and we found a potential line of collaboration by looking at the intersection of data valuation tools in Facebook and Google with the campaign for the elections in United States. Therefore, the data valuation tools developed in TYPES will serve as data source for this potential research line.

Reason for choosing this particular event to disseminate the project: MIT is one of the top three institutions in the world in Computer Science and Engineering. Having the opportunity to disseminate TYPES results at MIT is a golden opportunity to show the work done to some of the best scientist in the world. In addition, the fact that a possibility of establishing a joint research line between UC3M and MIT along one technology developed within TYPES can potentially give a very relevant visibility to TYPES through the potential joint papers.

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